Getting Book Reviews: 10 things reviewers hate

Karin Cox of invited me back to write another piece for her site, this time on how to get book reviewers on your side from the start. So you’ve written a book. Now it’s time to start promoting the next bestseller. It’s no good just tweeting that your book is for sale, or telling … Continue reading

Twitter: Friend or Foe? When, why & how to tweet

I was invited by Karin Cox of to write about the Twittersphere, to report on the best times and days to tweet, how to get involved using hashtag conversations and “future tweeting,” how to avoid common pitfalls, and why some people feel Twitter is not the “cure all” for our promotional ills that it … Continue reading

Billy Liddell: The first Kop Idol

I knew the players who played for Liverpool when I was a young boy, I read about them in Match and Shoot magazines. I can just recall Ian Rush was breaking through and Ronnie Whelan was beginning to star in midfield. But the older players, the ones I’d seen in Charlie Buchan’s Football annuals that … Continue reading